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WILLEM VAN HOOFF

Vase model "Sikio"
From the series "Core Vessels"
Manufactured by Willem van Hooff
Holland, 2021
Earthenware, glazed

Measurements
26 cm width x 54 cm height1
10,2 in x 21,25 in height

Concept
Inspired by African vessels, Willem immediately noticed their diversity of shapes and techniques, each tribe with their own individual methods and identity. On reflection, the Dutch designer began to borrow from these African tribes, starting his own design process, reinventing the ancient materials. Experimenting with simple architectural techniques, the construction process developed into a horizontal building method, leading to new language of flat ceramic forms. This new language was then translated to the original source of inspiration, “the vase”. A vase has a simple function, to carry. The weight of these vases are important for their balance. The openings are central, allowing the volume to become the counterweight, balancing the vases.


    Designer image

    Willem van Hooff (b. 1992, Holland) sees himself as a modern craftsman. After graduating from the Design Academy in Eindhoven in 2018, he opened a design studio in Eindhoven. He achieves a raw style by availing of primitive techniques. He often works with traditional machinery, methods, and existing products. His work breaths a new, exciting life into traditional materials.

    Van Hoof's ethos maintains that modern production lacks soul, something which Van Hoof is passionate about. The craftsman believes that the coronavirus pandemic has uncovered people's appreciation of the smaller things in life.

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